Because then, White Rabbit has become a mainstay of Wanderlust’s ice cream lineup and is also routinely offered out in their webshop.
The combination of colourful, simple-to-place wrappers along with the sweet milky flavor proved a winner. Young ones from Beijing to Hong Kong grew up on the sweets, and Additionally, it became a national symbol in the region — most famously, US President Richard Nixon was presented some when he manufactured his historic take a look at to China in 1972.
Escalating up in Harbin in northern China, Li remembers White Rabbit as getting intently connected with festivities in China — an opulent reward for kids to be a Specific reward. But what conjures up Li by far the most could be the brand name’s evolving business enterprise philosophy.
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The manufacturer’s modern-day identification is reflected within the decor of its first permanent flagship retail store, which also sells White Rabbit-themed goods like hand lotions, attire and umbrellas.
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But what truly sets White Rabbit Candy aside is its iconic packaging. Each candy is wrapped in a very printed waxed paper that functions a charming white rabbit. The moment opened, there is another slender layer of rice paper wrapping up the sweet goodness. Along with the best part? This wrapper is totally edible!
It also employed a world impartial screening organization to inspect samples in their candies to verify that no harmful substances have been identified before the freeze on White Rabbit Candies was lifted.
Exclusive to your Wee Bean, our White Rabbit-themed assortment is ideal for gifting, with the many infant & infant Necessities lined. From babywear and baby components like bibs and confront masks to baby toys, Each individual present is picked out meticulously decided on with adore and treatment.
“We hope when clients walk in to the Area, they aren't only impressed through the artistic installations, but may also truly feel the spirit in the brand name,” states Li.
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